Pay Per Call Advertising – Best Practices Part 2
Pay Per Call Advertising, Pay Per Call TV Advertising and Pay Per Call Radio Advertising works better in the 21stcentury... Read More
DIRECT RESPONSE TV UPDATE – RESPONSE EXPO 2013
DRTV Response Rates, Cable TV Media Rates and Mobile TV Platforms – this your blog of choice. I want... Read More
6 Reasons Long Form TV Infomercials Work
Here’s six reasons long form TV Infomercials give marketers and viewers alike a format that cannot be duplicated in... Read More
Infomercial Media Cost – 2011 Update
Are you trying to learn about the cost of infomercials? For production costs, check out these award winning TV... Read More
Infomercial Cost-Cost of Infomercial Media
Infomercial costs can be confusing. First of all, nowadays, the word infomercial refers to all direct response television and... Read More
Infomercial Media Rates
“How many airings will we get?” “I think my infomercial media should air on Lifetime.” “How much does infomercial... Read More
Infomercial Advertising On TV
Every day our telephones ring with entrepreneurs and established companies alike asking the same questions about TV advertising cost.... Read More
SHORT FORM MEDIA REPORT 3RD QUARTER
Third quarter is traditionally the short form media quarter with the lowest rates, highest avails and some unique opportunities.... Read More
Infomercial Media Funding
After 16 years working with entrepreneurs, startups and inventors, we have learned the challenge of funding an infomercial or... Read More
Direct Response Media Costs Down
You know the saying is that everyone gets hurt in a recession, it’s a matter of how much. But... Read More