short form DRTV Archives - InfoWorx

short form DRTV

March 16, 2013
0

Remnant TV Media Buying

by Ron Perlstein
in $5 DRTV Spots, advertising rates tv, Chief Media, direct resonse tv, direct response media buyer, remnant tv media, ron perlstein, short form DRTV, short form media buying, TV Media Rates

DRTV Media buying is Remnant TV Media buying. All of the cable networks allocate the “left overs” – which... Read More

September 2, 2012
0

Pay Per Call TV – Per Inquiry TV

by Ron Perlstein
in pay per call, pay per call radio, pay per call tv, per inquiry advertising, per inquiry tv, ron perlstein, ronald perlstein, short form DRTV, TV leads, TV media costs

Pay per Call TV is often called Per Inquiry or PI because this methodology pre-dates the internet and “pay... Read More

May 28, 2011
0

Short Form DRTV-60 Second TV Infomercials

Our clients and potential clients call with many questions. The first question is almost always about the cost of... Read More