BOCA RATON, FL (March 28, 2016) – Pay Per Call Media Agency, InfoWorx Direct (http://infoworx.com announced the launch of its highly successful Addiction Hope & Help Line Spanish and Tax Solutions Now! Spanish versions to drive live, exclusive, qualified leads to businesses in both of these highly sought after verticals. InfoWorx Direct is a leader in live TV and Radio calls along with a growing Mobile Click to Call platform.

“We are already generating over 20,000 calls per month in the Addiction and Tax Resolution verticals in English. InfoWorx Direct is proud to now offer wide TV and Radio distribution to the Hispanic-Spanish speaking community for both of these important categories,” said Ron Perlstein, President of InfoWorx Direct. “We have been specializing in pay for performance TV and Radio programs since 1992. Our precise, transparent tracking and high quality leads have generated huge growth for our customers. Our Client-Buyers love our calls, and we are excited to serve the important Hispanic community in these categories,” explained Perlstein.

In Pay Per Call TV and Radio advertising, the advertiser can specify how many calls or leads they want and set a price or “payout” for those results. This allows them to use their performance metrics to maximize conversions to revenue and the full potential of their marketing campaigns. InfoWorx Direct offers their proprietary InfoWorx Control Panel in which client lead buyers can view all of the pertinent information for each call in real time. Data leads are also available in aged sold or unsold categories at extremely competitive pricing.

InfoWorx Direct has relationships with hundreds of TV stations, cable networks, and thousands of radio stations. “The beauty of Pay Per Call deals is that the client can work within their allowable cost per acquisition and maintain profitability while controlling media costs.  Our proprietary InfoWorx Control Panel platform and media management systems provide complete tracking information, and can even specify call duration, call center hours, concurrent call volume, and daily caps for valid, qualified leads.”, Perlstein explained. “This allows clients and media to partner with a revenue sharing media campaign. We designate one toll free number per campaign, per media outlet, and can answer valid calls which can be :30 or :60 second qualified leads. We can also instantly redirect the calls to any call center or to the marketer’s live consultants. Now we have rolled out the Spanish versions of our top performing offers, Addiction Hope & Help Line and Tax Solutions Now!,” Perlstein went on to say.

Pay Per Call or Per inquiry campaigns work especially well for rehab, legal, tax relief, debt reduction, settlement funding and other new verticals under production.

For 24 years, InfoWorx has established itself as a pioneer in direct response TV advertising, and has generated billions of dollars in product sales and over 10 million leads since 1992.  InfoWorx Direct is a leading Pay Per Media Agency providing over 2000 calls per week to the Addiction/Rehab Treatment industry over 1000 calls per week to the Tax Resolution industry. New verticals launching in April include Legal Settlement Funding and several mass tort legal cases.