InfoWorx, Infomercial Company, Unveils Memacin With DRTV Campaign.
BOCA RATON, FL (January 28, 2008) – Memacin supports your memory, and you are not going to forget that message because Infomercial Company, InfoWorx a turnkey production and media DRTV agency – www.InfoWorx.com – is launching a high impact direct response television commercial for the advanced memory complex. The spots have just begun to air, and the initial success has exceeded everyone’s most optimistic expectations.
“As the Baby Boomers start to reach their sixties and beyond, age related memory loss is becoming a significant issue.”, Ron Perlstein, President of Infoworx, said. “Memacin helps support your memory as you grow older, and we believe this advanced memory complex can “turn your lights on” far better any other focus and memory product on the market.”
The direct response television campaign for Memacin will include both 2-minute DRTV short form infomercials, and 1-minute direct response commercials. As a turnkey production and media company, InfoWorx, has been able to enhance the impact of it’s creative DRTV commercials with low media rates and targeted media placement.
“InfoWorx was the right infomercial company to help us get the word out. We took many years to get the right formula for Memacin, and now we are confident that this is a product that works. It will amaze people with the way it helps their memory and improves energy.”, Scott Farese, the developer of Memacin explained. “Memory loss is something a huge segment of the population has to deal with, and we are confident that Memacin can capture a dramatic share of this market.”
“One of the great things about Memacin is that it is a product which solves an important problem.”, Ron Perlstein stated. “We know that by creating impact with this message in our DRTV campaign, Memacin will become a huge success and a brand name that is strong and recognizable for a very long time.”
As Memacin launches its initial DRTV campaign, creates awareness, and captures new market share, InfoWorx is spearheading its penetration into domestic retail markets and even international distribution.
InfoWorx is a veteran of ‘as seen on TV success’. It is the force between the unprecedented success of the Infinity Razor, and its DRTV infomercial made the Roomba Robotic Vacuum a household name. For additional information on Memacin or InfoWorx, contact Ron Perlstein, or visit www.infoworx.com.
InfoWorx Turnkey DRTV is a full service infomercial company. It specializes in direct response television production and coordinating every aspect of a DRTV campaign including commercial creation and production, telemarketing, internet marketing, call centers, media placement, fulfillment, home shopping networks, and expansion into international and domestic retail markets. This turnkey approach results in a campaign that is totally integrated across every aspect of the business.
InfoWorx has successfully applied this formula to other outstanding DRTV Commercials and infomercials including Invent-Tech, Lean Bean Coffee, the Infinity Razor, and the Roomba Robotic Vacuum.